A premium clothing brand for people who Dare to be Different.

We celebrate individuality and self-expression through our collection.

Our mission is to spread our values of being yourself and owning it with our luxury clothing.

We're not just a brand; we're building a tribe. Our tribe is all about embracing authenticity, celebrating differences, and forging connections that go beyond just fashion. It's about breaking free from the norm and owning your uniqueness. Whether you're a longstanding member or curious to join, being a part of our tribe means connecting with a diverse group of individuals who celebrate individuality.

While our products are available to everyone, they are exclusively accessed by our members. To join our community, you will need to receive an invitation, as our products are primarily offered to our valued members. Being a member or a Bastard is more than a label; it's a badge of honor for those who relate to our values. However, we also have a few select products that may be available to non-members as well.

To learn more about membership, go to membership.

The Bastardized Lookbook


Introducing the Yellow Drawstring Bag, the ultimate statement piece for those who... 


Founded and operated in Vaasa, Finland, we go beyond fashion – our purpose is to empower individuals to embrace their true selves and follow their own path. RareBastards is more than just premium apparel; it's a message you proudly carry when wearing our clothes.

Our community is a global network, with over 500 individually invited and approved members spanning 176 cities in 11 different countries. To join us, you can either receive an invitation from a member or go through our membership registration process. Apply now to be part of something unique.

Why join? According to a 2022 study, 84.6% of our members rate their membership as highly valuable (scale 4 out of 4), and 100% would miss it if it were cancelled. Experience the value and connection that come with being part of the Bastards.